State of the News Media 2009: Network TV
Two years into a new generation of anchors, one hard reality about network news is clearer than before. Changing the cast and even the content of the programs will not change the dynamics of the enterprise. The limitations of time slot, changing lifestyles and the growing desire of Americans to get their news on demand are more compelling. The problem was not that the anchors had been there too long or that the shows were too traditional.