The new pathways to purchase in the world of networked consumers
Director Lee Rainie lectured at New York University about the impact of digital technologies on the ways that people get advertising and relate to corporations.
Numbers, Facts and Trends Shaping Your World
All
Publications
Director Lee Rainie lectured at New York University about the impact of digital technologies on the ways that people get advertising and relate to corporations.
Director Lee Rainie presented findings from Pew Internet about the role of the internet, cell phones, and social media on civic life.
In social media last week, it was new tech entrants versus familiar tech services—and both bloggers and Twitterers gave much better marks to the new entrants. The iPhone and Google+ received praise while changes to Facebook and Netflix were roundly criticized. And on YouTube, millions viewed a tragic crash at an air show.
Nearly half (47%) of American adults get at least some local news and information via their smartphones or tablet computers.
How do people get news and information about the community where they live? Traditional research has suggested that Americans watch local TV news more than any other local information source. But a new report by the PEJ and the Pew Internet and American Life Project, in association with the Knight Foundation offers a deeper and more comprehensive understanding of the ecosystem of community information.
Citizens’ media habits are surprisingly varied as newspapers, TV, the internet, newsletters, and old-fashioned word-of-mouth compete for attention. Different platforms serve different audience needs.
Director Lee Rainie looked at the “state of reading” in the digital age by going through Pew Internet data about how teens use the internet, smartphones, and social networking sites. He argued that reading is now 1) raw material for further creati…
Senior research staff answer questions from readers relating to all the areas covered by our seven projects, ranging from polling techniques and findings, to media, technology, religious, demographic and global attitudes trends.
Senior Fellow Jim Jansen is speaking at Advance 2011: Rediscovering the consumer.
Lee Rainie was asked to present about the state of social media, in particular how non-profit groups might think about using social media to promote their missions. He cites the newest data from Pew Internet Project surveys and describes how the “…
Notifications