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News Influencers Fact Sheet

News influencers on social media have become a popular alternative to traditional journalists and news organizations as a source of news for many Americans. This fact sheet looks at Americans’ experiences with news influencers on social media.

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    Most Are Attentive to News About Disaster in Japan

    Summary of Findings News about the aftermath of the deadly earthquake and tsunami in Japan dominated the public’s news interest and media coverage last week. The crisis at Japan’s nuclear plants – far more than other aspects of the story – captured the most public interest. Fully 57% say they followed news about the aftermath […]

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Pew Research Center illustration for America's News Influencers report; photos via Getty Images

America’s News Influencers

This study explores the makeup of the social media news influencer universe, including who they are, what content they create and who their audiences are.

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