{"id":97319,"date":"2002-12-29T00:00:00","date_gmt":"2002-12-29T05:00:00","guid":{"rendered":"https:\/\/beta.pewresearch.org\/pewresearch-org\/2002\/12\/29\/part-6-easy-to-find-reliable-news-drives-active-news-surfers\/"},"modified":"2024-04-14T04:14:26","modified_gmt":"2024-04-14T09:14:26","slug":"part-6-easy-to-find-reliable-news-drives-active-news-surfers","status":"publish","type":"post","link":"https:\/\/beta.pewresearch.org\/pewresearch-org\/internet\/2002\/12\/29\/part-6-easy-to-find-reliable-news-drives-active-news-surfers\/","title":{"rendered":"Part 6: Easy-to-find, reliable news drives active news surfers"},"content":{"rendered":"<p class=\"wp-block-paragraph\">The audience for online news has been seen substantial growth in the past two and one-half years.\u00a0 In March 2000, about 52 million Americans (or 60% of Internet users) had gone online for news, a figure that increased to 82 million (or 70% of Internet users) by October 2002.\u00a0 The newsgathering habits of these Internet users are quite varied.\u00a0 Convenience is key for most Internet users, whether they bookmark a weather site for the latest weather report or they go online for political news during election season.\u00a0 A number of Internet users get political news online that they cannot find elsewhere, and in times of crisis, like September 11, the Internet helps people dig deeper into issues that are occupying the nation\u2019s attention.\u00a0 <\/p>\n\n<p class=\"wp-block-paragraph\">Most Americans (69%) say they expect to find reliable, up-to-date news online, with 85% of Internet users saying this and 43% of non-Internet users saying this.\u00a0 For those who have gone online for news, 87% say they have found what they have sought out.\u00a0 Two out of give online news surfers (41%) saying they \u201calways\u201d find what they need, the highest of any of the four categories we queried.<\/p>\n\n<p class=\"wp-block-paragraph\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"374\" height=\"185\" alt=\"If you need reliable, up-to-date news, would you expect to be able to find this online?\" src=\"https:\/\/beta.pewresearch.org\/pewresearch-org\/internet\/wp-content\/uploads\/sites\/9\/media\/1DFC9144F7D44EC396579A89D674A470.jpg\" class=\"aligncenter\"><\/figure>\n<\/p>\n\n<p class=\"wp-block-paragraph\">Because most Internet news surfers expect to find what they need online and are successful finding it, these users surfs for news on the Internet frequently.\u00a0 About one-quarter of the online population looks for news on the Net on a typical day, which is less than half the rate at which Internet users watch TV news on a daily basis (59%).\u00a0 However, the faster the Internet connection, the smaller is the gap between daily newsgathering online and on television.\u00a0 About 60% of Internet users with high-speed home connections watch a TV news program on a typical day, while 43% of broadband users get news online on a typical day.\u00a0 For all Internet users\u2014high-speed and dial-up alike\u2014the Internet is an indispensable supplement to their newsgathering habits<\/p>\n\n<p class=\"wp-block-paragraph\">With the Net clearly a place many Internet users turn to for news\u2014and with most meeting success when they go online for news\u2014we asked online news surfers to tell us where they turn when they <i>fail<\/i> to find a specific news item online.\u00a0 Cable TV comes out ahead, with 34% saying they would turn to a cable TV news program, followed by 30% who say they would consult the newspaper.\u00a0 About one in six (15%) say they would look to\u00a0 Network TV news, 5% said the radio, and 11% would stop looking altogether.\u00a0 For the 11% of Internet users who do not bother searching beyond the Internet for a specific news item, it seems that expectations shape behavior.\u00a0 Nearly all of these users (96%) expect to be able to find news online and 40% of them have home broadband connections, meaning getting news online is very convenient.\u00a0 And 44% say they \u201calways\u201d find the news they want when they go online.\u00a0 It is little wonder that if the news is not available for these users, they give up on their search.<\/p>","protected":false},"excerpt":{"rendered":"<p>The audience for online news has been seen substantial growth in the past two and one-half years.\u00a0 In March 2000, about 52 million Americans (or 60% of Internet users) had gone online for news, a figure that increased to 82 million (or 70% of Internet users) by October 2002.\u00a0 The newsgathering habits of these Internet 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